Category Archives: The Scrapworthy Lives Guide to Market Research

Diverse Scrapbook Products

This entry is part 9 of 9 in the series The Scrapworthy Lives Guide to Market Research

Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research So the Craft and Hobby Association’s (CHA) winter show ended a couple of weeks ago. Most scrappy bloggers are … Continue reading

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Marketing for Digital Scrapbook Designers

This entry is part 8 of 9 in the series The Scrapworthy Lives Guide to Market Research

Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research I’ve teamed up with Jennifer Wilson from Simple Scrapper and Create More Media to survey digital scrapbook designers on … Continue reading

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Cultural Appropriation in the Scrapbook Industry

This entry is part 7 of 9 in the series The Scrapworthy Lives Guide to Market Research

Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research This week you get a bonus early market research because CHA is happening right now and retailers are making … Continue reading

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Posted in The Scrapworthy Lives Guide to Market Research, Niche Markets, Race and Ethnicity, Industry, Inequality | Tagged , , | 17 Comments

What do you Scrapbook?

This entry is part 6 of 9 in the series The Scrapworthy Lives Guide to Market Research

Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research Today’s scrapbook industry market research post is one question for you: What were your last five layouts about? Please … Continue reading

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Scrapbook Ideas for Martin Luther King Jr. Day, Chinese New Year, and Other January Holidays

This entry is part 5 of 9 in the series The Scrapworthy Lives Guide to Market Research

Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research. Today’s discussion is about niche markets and should be of interest to both scrapbookers and industry workers. Have you … Continue reading

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Posted in Scrapworthy Lives Products, The Scrapworthy Lives Guide to Market Research, Holidays, Niche Markets | Tagged , , , , , , , | 2 Comments

Getting Started with Google+

This entry is part 4 of 9 in the series The Scrapworthy Lives Guide to Market Research

I’m on Google+! I have been exploring the possibilities of Google+. I’m still not entire sure what to do with it, but I think it has a lot of potential, especially for bloggers. I love the idea of being able … Continue reading

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Why I Lowered the Price on The Scrapworthy Lives Guide to Market Research

This entry is part 3 of 9 in the series The Scrapworthy Lives Guide to Market Research

I listened to the Internet marketing gurus when setting up my e-book launch. Since the e-book launched, I’ve sold a whopping zero copies. I listened to the gurus and priced my e-book based on the value I believe is offered … Continue reading

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How Do You Learn about Scrapbooking?

Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research No one has ever asked me how I learned about scrapbooking. Has anyone asked you? Contrary to popular belief, … Continue reading

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10 Questions to Ask Yourself about Your Scrapbook Business

This entry is part 1 of 9 in the series The Scrapworthy Lives Guide to Market Research

Are my customers beginning scrapbookers, ongoing scrapbookers, expert scrapbookers, or scrapbookers likely to quit scrapbooking? How am I using word of mouth to attract more customers and attract more people to scrapbooking? How am I reaching people who scrapbook but … Continue reading

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Posted in Blog Hops, 10 Things, Scrapworthy Lives Products, The Scrapworthy Lives Guide to Market Research | Tagged , | 9 Comments

Stumbling into the Scrapbook Industry: Is this a Hobby or a Business?

This entry is part 2 of 9 in the series The Scrapworthy Lives Guide to Market Research

I subscribe to approximately 75 scrapbooking blogs. A couple times a year, I unsubscribe to blogs that just aren’t working for me. Sometimes I resubscribe to give them another chance or just to check in and see what’s new. I … Continue reading

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Posted in Uncategorized, Direct Selling, The Scrapworthy Lives Guide to Market Research | 6 Comments