Are my customers beginning scrapbookers, ongoing scrapbookers, expert scrapbookers, or scrapbookers likely to quit scrapbooking? How am I using word of mouth to attract more customers and attract more people to scrapbooking? How am I reaching people who scrapbook but … Continue reading
I subscribe to approximately 75 scrapbooking blogs. A couple times a year, I unsubscribe to blogs that just aren’t working for me. Sometimes I resubscribe to give them another chance or just to check in and see what’s new. I … Continue reading
I listened to the Internet marketing gurus when setting up my e-book launch. Since the e-book launched, I’ve sold a whopping zero copies. I listened to the gurus and priced my e-book based on the value I believe is offered … Continue reading
I’m on Google+! I have been exploring the possibilities of Google+. I’m still not entire sure what to do with it, but I think it has a lot of potential, especially for bloggers. I love the idea of being able … Continue reading
Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research. Today’s discussion is about niche markets and should be of interest to both scrapbookers and industry workers. Have you … Continue reading
Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research Today’s scrapbook industry market research post is one question for you: What were your last five layouts about? Please … Continue reading
Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research This week you get a bonus early market research because CHA is happening right now and retailers are making … Continue reading
Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research I’ve teamed up with Jennifer Wilson from Simple Scrapper and Create More Media to survey digital scrapbook designers on … Continue reading
Every other Wednesday, I write a business post for the scrapbook industry based on The Scrapworthy Lives Guide to Market Research So the Craft and Hobby Association’s (CHA) winter show ended a couple of weeks ago. Most scrappy bloggers are … Continue reading
Stephanie Medley-Rath is a sociologist and scrapbooker who studies scrapbooking and memory keeping. Scrapworthy Lives is a blog focused on her sociological analysis of scrapbooking, with a sprinkling of posts about Stephanie's own scrapbooking projects.
